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Goodwill

GOODWILL

PRINT + RADIO / STUDENT

 

The Idea:  If clothes could talk, they'd have stories to tell.  You can't get clothes with history from a shopping mall. An article of clothing may have seen monumental events throughout history.  Our intentions were to break the stigma of second hand clothes, and encourage people to shop and donate at Goodwill. 

Art Direction: Rushil Nadkarni

2 Print, 2 Radio

 

 
 
RADIO AD 1
RADIO1FINAL
RADIO AD 2
RADIO2